• Conducted on-ground market research to identify customer needs, industry trends, and competitor strategies. Assisted in planning and executing SEO activities, including keyword research, on-page optimization, and backlink development to improve website visibility. Contributed to brand positioning initiatives by supporting marketing campaigns and analyzing market insights. Collaborated on the implementation of AI-driven solutions to enhance marketing efficiency, automate repetitive processes, and improve operational effectiveness. Supported digital marketing activities, prepared research reports, and worked closely with cross-functional teams to optimize business processes and contribute to strategic marketing initiatives.