<p style="text-align: justify;">I am writing to express my interest in joining <span class="whitespace-normal">NICMAR University</span> as an Assistant Professor in Marketing Management. As an alumnus of NICMAR with five years of experience in Sales, Marketing, CRM, Business Development, and Strategy in the real estate sector, I am motivated to return to my alma mater and contribute in an academic role. NICMAR has played an important role in shaping my career, and I would value the opportunity to give back to the institution.</p>
<p style="text-align: justify;" data-start="647" data-end="1386">In my professional journey, I have been involved in designing sales strategies, planning and executing marketing campaigns, managing lead generation funnels, and using CRM systems to improve customer engagement. I have worked with market data to refine targeting strategies and drive revenue growth through structured sales processes. Alongside sales and marketing, I have contributed to business development initiatives, including land acquisition for open plot developments and redevelopment projects. This required market research to assess location potential, demand trends, competition, and pricing. I also supported legal due diligence, including regulatory checks, title verification, and risk assessment for investment decisions.</p>
<p style="text-align: justify;" data-start="1388" data-end="1895">Working in real estate, especially in project based environments, requires strong co-ordination between planning and execution. I have collaborated with finance, engineering, legal teams, and senior management to ensure that sales, marketing, and business development efforts align with overall business objectives. Managing high value transactions and long sales cycles has given me practical insight into trust building, customer lifecycle management, negotiation skills, and data driven decision making.</p>
<p style="text-align: justify;" data-start="1897" data-end="2368">As a NICMAR graduate, I have experienced the University&rsquo;s focus on industry oriented and practical learning. I strongly connect with this approach. If given the opportunity to teach, I would bring real industry examples into the classroom through case discussions, practical assignments, and interactive learning. I am particularly interested in teaching Marketing Management, Sales, CRM, Business Development, and Strategy, linking concepts to real world applications.</p>
<p style="text-align: justify;" data-start="2370" data-end="2967">I am also interested in applied research that bridges academia and industry practice. My areas of interest include digital transformation in marketing, role of AI on brand communication, senior citizen housing business model, slum rehabilitation and land acquisition, self redevelopment for housing societies and consumer decision making in the luxury housing segment. During my time at NICMAR, I worked on a research project titled <em data-start="2645" data-end="2698"><span style="font-style: normal;">&ldquo;RERA: An Act to Inhibit Real Estate Malpractices?&rdquo;</span></em><em> </em>which examined the impact of regulatory reforms on transparency in real estate. After completing the program, I presented this paper at <span class="whitespace-normal">FLAME University</span>, which also strengthened my interest in research related to policy and governance in real estate.</p>
<p style="text-align: justify;" data-start="2969" data-end="3351">Returning to NICMAR as a faculty member would be both an honour and a responsibility. Having been a student here, I understand the academic culture and expectations of students. I believe my industry experience, combined with my connection to the institution, will allow me to contribute meaningfully and support students in building both strong fundamentals and practical skills.</p>
<p style="text-align: justify;" data-start="3353" data-end="3467">I look forward to the opportunity to contribute to NICMAR University&rsquo;s continued growth and academic excellence.</p>