<p style="text-align: justify;">I seek to join NICMAR University as an Assistant Professor because its mission of integrating management education with industry practice closely aligns with my academic philosophy and long-term professional aspirations. I have submitted my PhD thesis in Marketing to Savitribai Phule Pune University, Pune. As a UGC-NET (Management) qualified academician with over 12.5 years of progressive experience in teaching, research, mentoring, and academic administration in the field of Management (Marketing), I have consistently aimed to bridge theoretical foundations with practical application.</p>
<p style="text-align: justify;">I aspire to work in an institution where applied learning, innovation, and industry relevance shape pedagogical practices. NICMAR University&rsquo;s reputation for developing competent, industry-ready professionals, along with its specialised focus on construction, real estate, infrastructure, and project-based management education, offers an environment where I can contribute meaningfully while continuing to grow as an educator and researcher. Throughout my academic career, I have adopted a student-centric approach to teaching. I believe that effective management education must go beyond theoretical instruction to cultivate analytical thinking, problem-solving skills, and sound managerial judgment. My teaching methodology incorporates case-based discussions, experiential learning, simulation exercises, presentations, and project-based assignments that connect marketing principles with real-world business scenarios. I am particularly interested in adapting marketing concepts to specialised sectors through themes such as real estate branding, infrastructure project promotion, stakeholder communication, and customer relationship management.</p>
<p style="text-align: justify;">I am equally committed to curriculum development and academic quality enhancement. I have actively participated in syllabus design, outcome-based education practices, and course improvement initiatives to ensure alignment between learning objectives, teaching strategies, and assessment methods. I emphasise reflective teaching, continuous improvement through student feedback, and the integration of technology-enabled and blended learning tools. NICMAR&rsquo;s emphasis on applied competencies motivates me to contribute to curriculum innovation by embedding industry case studies, field-based projects, and collaborative learning activities that enhance professional readiness.</p>
<p style="text-align: justify;">My research interests focus on marketing and management education, with an emphasis on producing work that is academically rigorous and industry relevant. I look forward to collaborating with faculty and industry professionals on interdisciplinary research in service quality, customer satisfaction, branding strategies, and emerging marketing trends. NICMAR&rsquo;s strong industry interface and research-oriented ecosystem provide a robust platform for advancing such applied research.</p>
<p style="text-align: justify;">Mentoring students remains one of the most fulfilling aspects of my academic journey. I guide learners not only in academics but also in career planning, skill enhancement, and professional ethics. I firmly believe that a teacher&rsquo;s role extends beyond classroom instruction to nurturing confident, responsible, and socially conscious professionals. I am confident that my experience, commitment to quality education, and dedication to continuous learning will enable me to contribute effectively to NICMAR&rsquo;s academic community while supporting its vision of developing competent and ethical management leaders.</p>
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